The purpose of this publication is to help improve buyer understanding of retail meat and poultry product labels using text and infographics. Each infographic contains basic facts and straightforward definitions of common words and phrases included on labels used on meat and poultry products found in grocery stores nationwide.

This publication and an accompanying publication provide information to help consumers understand and interpret labels on meat and poultry products, and help producers understand how they may use labels to differentiate their products and increase their profit margins. The labels discussed in this publication are specific to certain types of meat (beef and lamb) and poultry.

The purpose of this white paper is to convey findings of a large Hard Cider Sensory Project conducted from 2020-2022, with realistic applications for how best to communicate the sensory quality of cider. Recommendations made in this white paper are based on the most current research in the field initiated by researchers at Virginia Tech and Cornell University. These sensory-focused research projects were funded by the United States Department of Agriculture (USDA) and the National Institute of Food and Agriculture (NIFA) to support growth of the hard cider industry particularly in the Northeast and Mid-Atlantic United States.